"Lamborghini's Master Instructor Exposes the Dirty Little Secrets"
You’re probably looking to start a detailing business
BUT terrified you'll just become another guy begging for $50 washes?
Or your a pro and your not getting paid enough dinero for your skills.
You're certified.
You can install ceramic in your sleep.
You can correct paint to perfection.
But you're still struggling.
We've been there.
It's not your skills—it's the lane you're playing in.
And that lane is played out.
Today, we’re leaking the strategy we used to detail
a $4 million McLaren P1 GTR… we charged $10,000.
- Cannon foam wash
- Iron decontamination wash
- Clay bar treatment
- Super heavy compound with microfiber pad
- IPA wipe Mild cut polish with yellow pad
- IPA wipe Black pad to jewel for 100% perfection
- IPA wipe Apply 5–7 year ceramic coating
SIKE!!!
That’s not our strategy. That’s old- 2010 bullshit.
Nobody actually wins doing it that way anymore.
Why?
Because consumers don’t maintain their cars the right way.
One careless wash, one skipped step, one neglected maintenance
And all that painstaking work disappears in a single day.
It’s always losing battle.
“Sure, the old way works… for average results. Or you can dominate.”
When you say “car detail,ceramic & paint correction”
Customers put you in a box
They’ve already decided the price for.
That box is called:
The Commodity Zone.
Where the only way to win…
Charge less and work harder.
You’ll never out-hustle 59 other guys willing to undercut you.
And the harder you work, the faster you burn out.
While Everyone Fights for Scraps, I INVENTED a new Category
We didn’t try to out-detail anyone.
We killed the whole “detailing” category for ourselves.
Just like
Starbucks
didn’t invent coffee
They invented a new reason you buy it.
They gave it status.
They gave it addiction.
Now it’s not about caffeine…
It’s about identity.
We did the same with paint care.
Meet the Enemy Nobody Named
Oxidation Dysfunction™ .
It’s the slow fade eating your paint alive until it looks old, dull,
Nobody named it.
Nobody warned customers about it.
We did.
And we built the
The Day One Formula.
To stop it before it starts.
This isn’t a wash.
It’s not a wax.
It’s a category no one else in your city can sell… unless your approved.
Why That Matters
When you own the problem… you own the solution.
When you own the solution… you own the market.
That’s not marketing fluff.
That’s math.
We are considering giving a few access.
Exclusive Territory – One license per city. Once it’s gone, it’s gone.
The Day One Playbook
– Step-by-step blueprint to hit $297/hr without guesswork.
Scripts & Sales Game – How to close high-ticket deals
without begging.
Full Pro Kit – Start delivering results day one.
Brand Authority – You’re the UNFADED PRO
in your city.
The Math That Hurts
Total Value: $6,000+
Your Price: $$$$$
Less than you’ve spent at Starbucks in 97 days.
Only difference?
This makes you money instead of draining it.
The proof is in the pudding.
You may still be skeptical.
Your momma told you not to talk to strangers and this has sort of stayed in your subconscious over the decades,
stinking up your brain like left-over Thai food... and today at twenty or thirty or forty or fifty or however old you are
You can hear your momma's voice telling you not to buy things from strangers, either.
Well, I'm not a fu*%*ng stranger.
I'm just a homie you haven't met yet.
For real, here's my story if you're somewhat curious.
Yo, I'm Javier Virgen...
I grew up in the slums of Mexico.
Fast forward to 2009, I started EcoDetail and managed to
grow it to 4 locations and 22 team members.
I hired business experts Oren Klaff and Chris Voss to help me master high-end consumer behavior.
Educated and armed with the proper pitch and negotiation skills, I started closing deals with world-top companies:
Beverly Hills McLaren, Lamborghini, Porsche, Pagani, and even the President's Jet (Air Force One).
By 2020, I had transformed EcoDetail into UNFADED thanks to the power of branding and storytelling.
Now I'm gonna skip the bullsh*t, here's the real deal.
Success is a real btch. No one ever hits their big goals without a shtload of hard work and some help along the way.
That's exactly why I develop this franchise model without the hefty fees — it's my way of sending the elevator back down.
Here’s the proof—this is legit!
But Can’t i just do it my self?.
Let’s be brutally honest: Yes, you could try.
You could spend a six-figure budget, waste two years in R&D, and turn your garage into a biochemistry lab.
You might even create a liquid that works.
But you will have built a science project, not a category.
You still won’t have what we have. You won’t have the authority.
Because you can’t DIY the trust of Beverly Hills McLaren,
Lamborghini, Pagani, Porsche, and the President’s Jet.
Money can’t buy those endorsements. You earn them.
When you become a UNFADED Licensee, you’re not selling a product.
You are the same company trusted by the most exclusive brands on the planet.
That means you don’t negotiate—you prescribe.
You don’t justify your price—you justify their investment.
You don’t close sales—you grant access.
You are not buying a process.
You are buying the crown of category kingship.
The liquid in the bottle is chemistry.
The license in your hand is authority.
And authority is the only thing that commands $297 for one hour of work.
Don't Join the waitlist if your a wannabe.
Be the first to get a call when we launch.